The coffee chain and the historic spice company have forged a partnership so that customers can personalize their drinks with cinnamon, cocoa and vanilla sugar in Starbucks locations in the Iberian Peninsula.
From mid octoberThese spices are available in the customization area of ​​coffee shops in Spain and Portugal, with the aim of enhancing the flavor of coffee without artifice and with ingredients recognizable by their aromatic profile.
Agreement between Carmencita and Starbucks
The pact materializes in 212 establishments Starbucks locations in Spain and Portugal, where condiments are integrated as a final touch to adapt each drink to the consumer's taste.
The initiative stems from a shared commitment to quality standards and a common vision: to offer the customer a consistent and carefully curated experience, with control in every detail, from the origin of the product to the service at the bar.
Quality, origin and certifications
In Carmencita, the traceability The spice process starts in the field: their teams personally visit producing countries —from Sri Lanka to Ecuador— to select raw materials that meet strict criteria.
The company operates with a management system certified under ISO 14001 and IFS, reinforcing compliance with international good practices in food quality and safety.
For its part, Starbucks maintains a demanding policy of selection and roasting of coffee, accompanied by continuous training for its baristas and a responsible approach to its operations.
Products available and food safety
The three references —cinnamon, cocoa and vanilla sugar— they have a seal gluten-freeThis is a key aspect for people with celiac disease and for those seeking safe alternatives.
This commitment is supported by a comprehensive allergen control plan that includes audits, cross-checks, and internal analyses, in order to ensure the uniformity and safety of the final product.
Scope and implications for the Iberian market
Adding these spices to the customization area allows you to adjust each drink to your taste, providing aromatic nuances without interfering with the coffee's profile and expanding consumption possibilities.
For Carmencita, present in more than 70 countries And with one of the largest spice plants in Europe (around 30.000 m²), the alliance places its products in an urban and premium environment, reinforcing its role as a benchmark for flavor in Europe.
The collaboration makes three simple and recognizable ingredients available to the public, with guarantees of safety and quality, and with a wide rollout across the Iberian network of the coffee brand, facilitating a fast and secure customization In day to day.
